How to Convert Images to AVIF (Smaller Than WebP)
AVIF is the newest mainstream image format and usually beats JPG, PNG, and even WebP on file size at the same quality. If your site's visitors use modern browsers, AVIF means faster pages. Here's how to convert to AVIF for free in your browser.
Use the tool
JPG to AVIF
Step-by-step
- 1
Pick your converter
Use JPG to AVIF, PNG to AVIF, or WebP to AVIF depending on your source. Conversion runs locally.
- 2
Drop in your image
Drag the file onto the upload area.
- 3
Set a quality
AVIF holds quality well at lower settings — try 60–75% and compare. Lower means smaller files.
- 4
Convert and download
Click Convert and save the AVIF. Compare the size against the original; the drop is often dramatic.
💡 Tips
- Always serve a JPG/WebP fallback with a <picture> element for the small share of browsers without AVIF.
- AVIF excels on photographic images. For simple flat graphics, WebP or PNG can be competitive.
- AVIF export needs a recent Chrome or Edge. If export fails, use WebP instead.
FAQ
Is AVIF better than WebP?
Usually yes — AVIF is typically smaller than WebP at the same quality, though it encodes more slowly.
Do all browsers support AVIF?
All current major browsers display AVIF. For older browsers, provide a JPG or WebP fallback.
Why won't my browser export AVIF?
Encoding AVIF via the browser needs a recent Chrome or Edge. On unsupported browsers, convert to WebP instead.